Do you know how to read food labels? Maybe you THOUGHT you did. Truth is, you probably don’t. But Jeff Novick, MS, RD — of the mcdougall program — does. And in his full talk he shows the 3 easy steps you MUST know if you ever buy foods at any supermarket or “health” food store. In this online excerpt, Novick — who used to be a food service manager at Kraft Foods — exposes one of the dirty secrets major food corporations use to deceive consumers. It’s no accident labels are so confusing! High-protein/low-carb diet proponents claim that the US started eating “low-fat” foods 20 years ago and yet still gained weight, “proving” that the low-fat diet wasn’t effective. But that’s nonsense, as Novick demonstrates in his talk. The foods weren’t/aren’t low-fat at all. Food companies use sleight of hand to make them appear that way. Novick shows how to cut through the nonsense of food labeling to see what you need to see, and understand what you’re really getting. This is an excerpt from Novick’s 80-minute talk at the vegsource 2007 Healthy Lifestyle Expo, and part of a 12-part series of top health expert presentations. In his full fascinating and entertaining presentation, Novick teachers the “three easy rules” for cutting through the bs and quickly understanding food labels, to know exactly what you’re getting. After watching his talk, you’ll never look at packaged food the same! You can get a DVD set featuring all 12 amazing talks from the Expo 2007. CLICK HERE for more info …
“Health Food” vs. Healthy Food — How to read labels
May 22nd, 2009 
Guru Jim 
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@RMCKIE welcome to america, the get rich quick or homeless nation.
They have to make everything so damn complicated….lol
thank you, my mistake.
@ministar91
2 divided by 245 is 0.008 times 100 = 0.8%
It’s how you work out percentages.
He is not the only guy to be pointing this out. I’ve been reading the same details issued from nutritionists & other health experts for the last 15 years.
You may not buy it but it is accurate information.
The food companies should be made to tell us the truth and not just con us. Close them down if they don’t.
in your face ministar91 thats for trying to be clever
Great educational piece for everyone. Thanks,
Renay
it is really very good to have such kind of videos which makes us aware of things which can be really very helpful for our health… thanks to the video , i learned a lot from it..
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If you do not balance that with foods to help keep you cleaned up, that bacon biscuit will come back to bite you in the butt. It is also very important to ask where did that pork came from and how much crap is in the biscuit, like enriched flour, which is white and probably bleached. The body can work to get it out but after a while it starts to reject it, thus making you sick. And that is just the beginning of what is in the food and how it is processed.
The grams of things is all you need on there. Asking for the % is dumb, you can’t count calories by % or you’ll eat thousands more calories than you need and not even be able to know.
I’m glad to watch this video! I learned valuable things today!! Thanks
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@ministar91 he stated .8% which is entirely correct. multiply .008 by 100 to express it as a percentage.
2 divided by 245 is 0.008, NOT 0.8. Lost his credibility at the beginning and I am not buying the rest.
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Criminals!!!!!
Every American should be educated in this manner at a young age.
@independent1971
Ever heard of Carl Lewis?
@harold333100 ok well you eat all the healthy food you want and i will go eat a bacon biscuit and we will go run and see who passes out first, then we will see whos in better condition
@independent1971 Dr. Esselstyn reversed heart disease and cured his patients but did not use any exercise as a condition of the experiements. His science is clear: it is 10% or less of fat and 10% of protein or less that is the critical item to remain healthy, not exercise. Athletes drop dead of having clogged arteries.
yea but you can just eat healthy and expect to be healthy, thats the point im getting at. someone who eats healthier than someone else could be in worse condition because they dont exercise properly.
@independent1971
1) “Clogged” arteries aren’t the issue. Eating high-fat, high-cholesterol, and low-fiber foods build up plaques on the arterial wall. These eventually burst, and that is what causes heart attacks. No amount of exercise has any effect on this.
2) You are right about cutting our carbs, it is a very bad idea.
3) Exercise is very important. But, using it as an excuse for unhealthy eating, is like saying you can smoke as long as you run enough to strengthen your lungs!
i wouldnt say more significant, physical activity is probably much more important. you can eat mcdonalds every other day and as long as you exercise enough to keep the crud from clogging your arteries then you will be fine. yea a healthy diet is important but its not like you have to eat strictly fat free foods or by cutting out carbs (which is a very bad idea by the way) and you can still stay healthy.
@independent1971
“Normal food”? What’s that?
Diet is a much more significant factor in body fat, as well as overall health, than physical activity.
why not just eat normal food and actually go to the gym? you cant expect to stay in shape by sitting on the couch and eating fat free potato chips…. lol